For Artists

You contribute the art.
Purpose does the work.
Your art makes a difference, and keeps paying you.

Create a collection for a cause that matters. Purpose builds the shop, finds the collectors, takes the payments and pays you. Every piece funds a real cause. You earn one third of every sale by default, again on every resale, and you keep your copyright.

Who does what

You do what you love: making art. No shop to run, no payments to chase, no marketing budget. The cause partner brings its community, and Purpose handles everything in between.

You

Contribute the art

  • Create a base artwork and a set of layers (backgrounds, colours, accessories)
  • Upload them to Purpose; we show you how
  • Tell the story behind your work
Purpose

Does everything else

  • Matches you with a verified cause partner
  • Combines your layers into a limited collection of unique pieces
  • Builds the campaign page and runs the shop
  • Takes payments by card and local payment methods
  • Records every sale and pays your share to your bank account
The cause partner

Brings the audience

  • Shares the campaign with its supporters, ambassadors and influencers
  • Puts your art in front of people who care about the cause
  • Receives its own share of every sale

More than a sale: art that makes a difference

Credited everywhere

Your name appears on the campaign page, on every piece in the collection and in each collector’s collection.

Shared by the cause

When the cause partner and its ambassadors promote the campaign, they are promoting your art too, to audiences you might never reach alone.

Your own Artist page

Once approved, upload a sample set and get your own page on Purpose’s Artists page, with your story and sample pieces.

Art that does good

Every piece funds a real cause. Collectors remember the Artist who helped it, and that’s a following that lasts.

How it works

  1. Apply

    Tell us about yourself and share your portfolio. It takes about ten minutes and costs nothing.

  2. Get matched

    Purpose pairs you with a verified cause partner whose mission fits your style.

  3. Create your layers

    Make one base artwork and the layers that change from piece to piece. We explain exactly what’s needed, with examples.

  4. Purpose makes the collection

    Our system combines your layers into unique pieces. You see sample pieces before anything goes live.

  5. Launch

    The collection goes on sale on launch day, and the cause partner and Purpose promote it.

  6. Get paid, again and again

    Your share of every sale is paid to your bank account. When pieces are resold later, you earn again.

What could you earn?

Move the sliders to see an example. Your share is fixed when the campaign is set up.

When the collection sells outUS$500
From resales, over timeUS$417
You could earnUS$917

An illustration, not a promise: what you earn depends on how many pieces sell. By default your share is one third of every first sale and about one sixth of every resale price, before payment fees and taxes. If you choose to give part of your share to the cause, you earn less and the cause receives more.

One piece. Three sales. Paid every single time.

Most art sells once. Your Purpose pieces keep earning.

When a collector resells a piece through Purpose, the sale is split 50/50: half goes to the seller, and half goes into the royalty pool. The royalty pool is shared again exactly like the first sale: as agreed when the campaign was set up, or in equal thirds by default.

Example: a piece resold for US$60
Resale priceUS$60
US$3050% · Seller
US$3050% · Royalty pool

The royalty pool is shared like the first sale (equal thirds by default):

US$10Cause
US$10Artist
US$10Purpose

The more your art is loved, the more it is resold, and the more you earn, without making anything new.

First saleUS$15You: US$5
ResoldUS$45You: US$7.50
Resold againUS$60You: US$10
One piece, in totalUS$22.50

Example: first sale at US$15 (Choose Your Art; US$10 with Feel Lucky), default equal split, before payment fees and taxes.

Want to give more? You can.

Your share is yours. But if you’d like to do even more for the cause, you can choose to give part of your share to the cause partner, from a small percentage up to all of it.

You decide when the campaign is set up, and your choice is recorded with the campaign. Whatever you give goes to the cause, never to Purpose.

For example

“I’m giving half of my share to the cause.” On a US$15 piece, the cause then receives US$2.50 more from that sale, and you keep US$2.50.

Who can apply

  • Illustrators, painters, digital artists, designers and photographers
  • Emerging and established Artists alike
  • Able to create original work and a set of layers to combine
  • A bank account in your own name for payouts

Every application is reviewed by Purpose. We look for original work and a style that can carry a collection.

In fairness, we looked

Reasons to say no.

We tried hard to fill in this list. Here is everything we found.

Questions

Is it free to join?

Yes. No fees and nothing to buy. Purpose earns its own share of each sale, so we only earn when your collection sells.

How much do I earn?

One third of every first sale by default. On every resale, half goes to the seller and half into the royalty pool, which is shared in the same split as the first sale, so you receive about one sixth of every resale price. Your share is fixed when the campaign is activated.

When and how am I paid?

Your share is paid out every month to your bank account. You can follow every sale in your Purpose account.

What do I need to create?

One base artwork and several layers, such as backgrounds, colours or accessories, that sit behind or in front of it. Purpose combines them into unique pieces. We show you exactly how, with an example.

Who owns the artwork?

You do. You keep the copyright in your artwork. You give Purpose an exclusive licence for the campaign artwork, so Purpose can produce the collection, sell the pieces on your behalf, make merchandise and look after resales for years. You are always credited as the Artist, and your other work stays entirely yours.

Is there an agreement?

Yes, a short Artist Agreement in English and Bahasa Indonesia that you accept when you apply. You keep the copyright, Purpose sells your collection on your behalf, and you are paid monthly. Read the Artist Agreement.

Can I choose the cause?

Purpose matches Artists and causes so each collection fits. You see the campaign before it goes live.

Can I give my share to the cause?

Yes, any part of it, up to all of it. It goes to the cause partner, never to Purpose.

Do I need to know about crypto?

No. Supporters pay by card and local payment methods, and you are paid to your bank account.

Is my income guaranteed?

No. You earn a share of what sells, so results depend on the collection and how widely it is shared.

Make art that matters. Let Purpose do the rest.

Free to join. Ten minutes to apply. Earn from every sale and every resale.

Apply as an Artist
For Artists · Purpose